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On Page optimisation practice involves optimising a webpage so that it ranks higher on search rankings result for targeted keywords by search. This requires both content and HTML/coding optimisation in proper way. On-page SEO methods are critical, as it makes your website more attractive to both users and more accessible for search engines to read.
Off-page SEO is basically the work that takes place separate from the website. This is more like raising awareness of your website. Off-page SEO processes deal with things that effect the perception of your company in organic search results. Popularizing website links is a common example of this. A good SEO service must build up the reputation of your website and business.
